When someone asks us, “Who are you?” – there is a multitude of ways we could answer.
However, when someone asks us, “Where are you?” – the answer tends to be much simpler.
Technologically speaking, the process of identifying those millions of data points on a digital map is known as geocoding.
Geocoding information comes from…
Having looked at why using an Address Validation service for your customer database is vitally important for effective business in our last blog post, this month we take a deeper, more technical dive into Intech’s solution to help you understand how it all works together to deliver the service known as location intelligence, and the benefits of the solution.
Address validation may seem an obvious pre-requisite for any business, but many keep it a low priority and end up suffering the consequences.
Without an effectively managed database, these organisations struggle to control data quality, and ultimately business performance – and it all begins with address validation.
Ask any successful business owner which customers they value the most, and they’ll tell you it’s the ones that keep coming back to buy again. Once a business has established its customer base, estimations are that somewhere between 60 to 80 percent of future business will come from that existing group of customers. So clearly, …
The Goldmine In Your CRM System – Why customer data is your most valuable business asset Read More »
So, you need to improve and rapidly scale your online and retail adoption and customer experience and you’ve identified that it’s not the CRM that’s holding you back, it’s the data. The quality information your business needs to serve new and potential customers. That’s a problem in any economic climate, but it is even more …
It doesn’t matter what you sell or who you serve, the success of every business and organisation is dependent on helping customers. What are their pain points and how are you uniquely placed to solve them? Finding out the right information and recording it in a way that is easily accessible to everyone in your …
Ensuring Accurate Data In Your CRM – Part 1: Benefits of solving data accuracy problems Read More »
